2018 New Google SEO Ranking Factors for Lawyers – Part 2
REPUTATION MANAGEMENT FOR ATTORNEYS
Google Reviews for Lawyers – Responding to Reviews
Google reviews are becoming more important then most anything else. The reason is because when someone GOOGLES YOU, they are going to google and plugging your name or firm name in the search box and usually they are getting back your Google my business listing, which will show your Google reviews right away with number of reviews and total review star average. Then it will also list reviews from other key sites like Facebook, AVVO and Lawyers.com.
With the reviews, it makes great sense to monitor them and RESPOND to any reviews you get. If they are good 5 star reviews, thank the person.
If they are bad 1 star reviews, express your concern and reach out to try and fix the situation. If someone else is reading the review and sees that your on top of the situation and trying to make it right, it goes a long way and fixes some of the damage done by that 1 star review. Either way, it shows that your on top of your reviews and a concerned business owner!
HOW TO RESPOND TO A GOOGLE REVIEW
Responding to a Google review will require that you have a Google my business account. If you dont have this yet, that means you haven’t verified your business listing with Google yet and you must do that first. If you have a Google my business account, then its a matter of logging in and responding to the review.
Sign in to Google My Business. If you have two or more locations, click Manage location for the location you’d like to manage.
Click Reviews from the menu. (Note that your business needs to be verified in order to respond to reviews.)
Click Respond to respond to a customer review.
Write a response and click Submit.