What is RSS – The Acronymn Means More than Most Realize Rich Site SummaryReally Simple SyndicationRDF Site Summary RSS files are formed as XML files and are designed to provide content summaries of news, blogs, forums or website content. While the majority of RSS feeds currently contain news headlines or breaking information the long term …
Good article from the Search Engine Guide entitled "Utilizing Popular Directories as Free Link Resources". It talks about how important it is to get listings from the search directories such as Yahoo, Open Directory (DMOZ), Zeal and a few others. The obvious benefit is that you can get traffic from a directory listing from users …
Importance of being listed in Search Directories Read More »
Search Engine Guide reports it’s seeing signs of an oncoming "Google dance," the introduction of an algorithmic change that could have major effects on who gets listed among the top sites for each keyword. Google is conducting a house cleaning stemming from what appears to be an algorithm update. Several SEOs have noted the typical …
Crime in the age of Google Interesting story in the National Post that shows how Google’s cache can keep information living-on and how it can be utilized. On Tuesday, the judge in Toronto’s Johnathan murder case declared a mistrial because of new evidence uncovered when a National Post reporter Googled a key witness and found …
Murder Case declared mistrial after reporter Googles a key witness Read More »
Bill Gates’ Microsoft in "Battle" with GoogleABC’s Peter Jennings tonight interviewed Microsoft founder, Bill Gates. Mr. Gates offers his thoughts on a number of topics, including the challenges it faces trying to compete with Google. Smiling, Gates tells Jennings that companies like Google and Apple keep MS on their toes. He says they’re "fantastic" competitors. …
Lawyer wrongly accused of profanity and belligerence wins US$300,000A Chicago lawyer accused of cursing and engaging in improper behaviour during a performance review — after which he was fired — has won a US$300,000 defamation lawsuit against his employer. Daniel Popko, a trial specialist for CNA Financial Corp., was fired after a supervisor accused him …
Lawyer wrongly accused of profanity and belligerence wins $300,000 Read More »
Click Fraud Looms As Search-Engine Threat In a recent AP click fraud article, it refers to the recent lawsuit Google filed against Auction Experts International, over the estimated $50,000 in "illegitimate commissions by clicking on the ad links that Google delivered to its Web pages." The suit won’t be Google’s last to combat click fraud, …
Word in a Reuters story that Google has landed another large client for AdWords. VNU Business Media (Billboard, AdWeek, The Hollywood Reporter, and many trade publications) will now use AdWords on their web sites. A bit more info in the news release.
BusinessWeek Online takes a look at the increasing cost of PPC and how some advertisers are becoming more targeted with their keyword buys . "On Feb. 1 the search giant reported $400 million in net earnings for fiscal ’04 — a whopping 278% gain — on revenue of $3.2 billion. What accounted for the outsize …
MSN has launched a new search engine and so far, it seems much better then the older version of MSN. It has many new features and produces very good results for most of the searches I ran.
