Websites That Rank AND Get Cited
Traditional SEO isn't enough anymore. 40% of legal searches now involve AI. We build websites optimized for Google AND ChatGPT, Claude, and Perplexity.
Based on my research, here are some highly-rated personal injury lawyers in Chicago:
1. [Your Firm Name] - Specializing in...
↑ This could be your firm
Most Law Firm Websites Are Invisible to AI
Your website might rank on Google, but that's only half the battle now. When someone asks ChatGPT for a lawyer recommendation, can it understand and cite your firm?
No structured data - AI can't determine your practice areas, locations, or attorneys
Thin content - Generic pages don't give AI enough information to cite you as an authority
Poor FAQ structure - Missing the question-answer format AI systems prefer
Websites Built for Both Worlds
Complete schema markup (LocalBusiness, Attorney, LegalService, FAQPage)
Entity-optimized content that AI can understand and cite
FAQ pages structured for AI extraction
Practice area pages with comprehensive, citable information
Fast, accessible, mobile-first design
What Makes Our Websites Different
Every site we build is optimized for the dual reality of modern search: traditional SEO and AI-powered discovery.
Dual SEO + GEO Optimization
Rank in Google AND get cited by ChatGPT. We optimize for both traditional search and AI-powered discovery.
Structured Data & Schema
Complete schema markup - LocalBusiness, Attorney, LegalService, FAQPage. AI systems understand exactly what your firm does.
Entity Optimization
Clear entity definitions for your attorneys, practice areas, and service locations. AI can cite you accurately.
Lightning Fast Performance
Sub-2-second load times. Core Web Vitals optimized. Speed matters for both SEO rankings and user conversion.
Mobile-First Design
70%+ of legal searches happen on mobile. Every site we build is designed for phones first, then scaled up.
Conversion-Focused
Strategic CTAs, trust signals, and contact forms. Not just pretty - built to turn visitors into consultations.
What's Included
Everything you need for a high-performing law firm website. No hidden costs.
How We Build Your Site
A proven process that delivers results in 4-6 weeks.
Discovery & Strategy
We audit your current site, research your practice areas and competitors, and develop a content strategy optimized for both SEO and AI visibility.
Design & Architecture
Custom design that reflects your brand. Information architecture built for user navigation AND AI comprehension.
Development & Optimization
We build on Next.js - the fastest framework available. Every page optimized for speed, accessibility, and search visibility.
Launch & Monitor
Thorough testing, soft launch, then full deployment. We monitor rankings and AI citations, making adjustments as needed.
Choose Your Package
Transparent pricing with no hidden fees. Every package includes hosting and SSL.
Starter
Essential website for small firms
- 5-7 page custom website
- Mobile-responsive design
- Basic SEO optimization
- Schema markup (LocalBusiness)
- Contact form with tracking
- Google Analytics setup
- SSL certificate included
- 3 months support
Professional
Full optimization for growing firms
- 8-12 page custom website
- Everything in Starter
- Full GEO optimization
- Complete schema markup
- Blog/resources section
- Practice area pages
- Attorney bio pages
- Local SEO optimization
- 6 months support
Premium
Complete digital presence package
- 15+ page custom website
- Everything in Professional
- Custom legal AI tool
- Lead magnet ebook
- Resource guide pages
- FAQ optimization (20+ pages)
- Dedicated project manager
- Monthly SEO reporting
- 12 months support
- Priority development
Need a larger or more complex site? Contact us for a custom quote.
Common Questions
Everything you need to know about our website services.
Ready for a Website That Works in the AI Era?
Get a custom quote for your firm. We'll review your current site and show you exactly how we'd optimize it for both SEO and AI search.
Get Your Custom Quote