AI Law Guy

Lawyers List Your Site in Legal Directories

One of the many things you have to do in order to get your site well ranked at the search engines is to get links from other well established sites, especially legal sites that are focused on your legal practice area such as DUI, Personal Injury, Tax Law, etc. Links from other sites are one of the many things that make up how your site is indexed by Google and a pretty important one.  Google looks at links to your sites like Votes for your site, the more votes you get and more importantly the quality of those votes, can go a long way in determining where your site gets ranked in the search engines. Getting links from legal directories can be one way to obtain a quality backlink to your site, especially if the site your getting the link from is an older well established site and the real key is that the link is a FOLLOW link, versus a NO Follow link. A No Follow link will tell Google to basically not count the link. Another factor to consider when listing with a legal directory, is where your placed and how much traffic that directory gets per month.   Yet even if you just get 10 visitors a month from the directory, it can be worth it, especially combined with the fact you can also get a quality link to your site. There are many different legal directories out there. I use a variety of different legal directories for my clients. Some of the ones I use are: –   Law Firm Directory – List your legal site for as low as $20 per month or $250 for the year. Premium listings are $995 for the year. –  Personal Injury Directory – List your personal injury or accident lawyer site here. –  Washlaw Legal Directory – Free .EDU Link from lawyer directory. –  DUI Lawyer Directory – Get your DUI Attorney site listed. Contact us if you need assistance with your law firms Internet marketing or legal directory needs.

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Lawyer Mini Sites: City and Practice Area Specific

Its a good idea to focus on one specific geographic location and one specific practice area and create your content around the location and practice area instead of putting 10 different practice areas on one site.  The key is putting in unique content related to that location and practice area, create detailed pages discussing your practice area such as personal injury, DUI, litigation, tax law, probate law, etc.  Create articles around your practice area, list any recent success stories and also publish new content on a regular basis to your blog. We have created a number of mini sites for law firms that focus on a specific practice of law or geographic location.  If your law firm practices law in multiple locations, it makes sense to get a domain name and create a website for each area.  The goal is to attract potential clients who are interested in your legal services, so if you can focus your site on just one specific set of keywords, it can help get you better overall rankings and give you another website working for the firm. The key is creating unique content for each site and having someone maintain a blog on each site where you post content related to your location and practice focus.   Creating city sites like  Sarasota DUI, Auburn Personal Injury Lawyers, Redmond Accident Attorneys, Fort Wayne Accident Lawyer or St. Petersburg DUI Lawyers, can help your overall online marketing campaign. It can be another web site that can generate traffic and also be a site you can link your other sites from. If your law firm needs assistance with creating new City and Practice Area sites, contact Lawyers Court today. We focus on creating websites for lawyers and assisting attorneys with Internet Marketing including SEO, Pay Per Click and social media.

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Tips for Your Law Firm Online Marketing Strategy

The start of the New Year is a perfect time for you to upgrade your web site and implement some new things into your online marketing strategy. There are a lot of different things you can do now with your law firms website. The first thing you should consider doing is upgrading your site and its content. Then creating a blog, facebook page, LinkedIn account and Twitter account are all solid new year ideas. Below are some tips for your 2011 law firm marketing campaign. Fine Tune & Upgrade Your Website: Most people will land on your site before they decide to communicate with your law firm. Your website could be what causes your phone to ring, so take the time this year to really clean it up if you haven’t already done so. Sometimes all you need is just a little bit of fine tuning which doesn’t have to break the bank.   I would suggest that you upgrade your existing site to a wordpress site so that its easier for you and anyone in your firm to make updates to your site and/or blog. Law Firm Blogging: Its key to have a blog BUT you must keep it updated with fresh content. The way you approach your blog often times adds credibility to your law firm. Try blogging at least once per week and create links to the different pages within your site. Create Facebook Fan Page: Creating a facebook business page for your law firm is a must these days. Facebook fan pages now have a vast variety of additional plugins a company can ad in order to increase the user experience. Facebook fan pages bring a variety of branding and credibility efforts to the table. Start Tweeting: Twitter is no longer just a little fad.  It is a real business tool that can be used to increase awareness, business and overall website traffic. Are you still skeptical about using Twitter to help grow your business? There are a variety of case studies that show a staggering number of large and small businesses in the U.S that have been successful in significantly growing their businesses using this amazing communication tool. Either  way, its a good idea to at least get a twitter name for you and your law firm. Its free and its pretty easy to setup and start tweeting, there a number of benefits including SEO benefits, so create your law firm twitter account today, or hire me!

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Twitter For Attorneys – Start Tweeting

Twitter is no longer just a little fad.  It is a real business tool that can be used to increase awareness, business and overall website traffic. Are you still skeptical about using Twitter to help grow your law firm? There are a variety of case studies that show a staggering number of large and small businesses in the U.S that have been successful in significantly growing their businesses using this amazing communication tool. Just like a website domain name, you should at the very least secure your Twitter name today.  It’s free and very easy to do. Tweeting is also very easy and can be setup to automatically tweet your blog posts, among other things.  You can also easily tweet on your mobile phone. If you would like assistance with setting up a twitter campaign for your law firm, contact us today.

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