Announced by Google just over a month ago, but finally launched today, Google My Business Agency Dashboard aims to give agency partners full control over their multi-location clients’ multiple GMB profiles. You can register here to get access to the new dashboard.
This news is long-awaited by the countless poor SEOs previously stuck manually logging into a separate GMB profile for each location, and, provided it works as well as it claims, this could drastically improve the efficiency and efficacy of your GMB profile updates.
Coming as it does after a raft of new features for and improvements to Google My Business (and the local search experience as a whole), this is a timely reminder that Google is taking local SEO very seriously in 2018.
Here’s a rundown of the main features in the Google My Business Agency Dashboard:
Google My Business Agency Dashboard Features
Manage an unlimited (well, Google says ‘thousands’) number of locations from within one account.
New ‘Location Groups’ can be set up to collect organizations. Access to the Location Group can by sought by or given by both client and agency.
Quick search function allows for easier access to locations within your entire account or Location Group.
User Groups help management of teams and access control, with permission levels available for different user types.
Invite others to manage listings and view invite status.
There are new things that Google is adding every month to the GMB interface. You can now add short 30 second videos to your listing. You can also add posts to your listing, so the post will show up under your listing on the google page.