Category: Apple

Apple Launches 'iAd,' Mobile Ad Platform for iPhone and iPad

Apple has announced it is launching an in-app mobile advertising product, dubbed “iAd,” which it says will enable advertisers to provide far more “engaging and emotive” experiences to users, while more successfully remunerating developers. The ad formats will function on the iPhone, iPod Touch, and newly launched iPad product. Speaking at a press event in …

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