What is Local SEO Marketing in 2017?

  What is Local SEO for Lawyers in 2017? Local SEO for Attorneys Local SEO for law firms is a different animal than organic SEO, it’s more about how your legal site comes up in the local search results. Usually it’s a reference to the Google Local Business directory listings that come up when a user does a search of a local area or zipcode. The Google Map comes up along with 3 listings, otherwise known as the Google “3 Pack”, this has changed over the years and keeps going down. You want your law firm to be in these listings for your local city and zipcode.    Visitors from your own city deliver high-quality traffic and leads to your law firm.  So you want to make sure for starters that your Google My Business is setup, verified and optimized.   Then there are a whole bunch of different business directories that you want to make sure your legal site is setup at.  Some are obvious like Yelp and AVVO, but there are 100’s of different possible sites that your site might already be setup at. YET the key with Local SEO is consistency and you want to make sure that your law firms NAP (Name, Address and Phone #) are all coming up the same at the different directories. This means the exact same spelling, same phone #’s and everything else. If you have older office locations still coming up, then you might have a more difficult time with Local SEO. You want to get “Citations” of your firms contact info.  Citations are mentions of your law firm with your contact info at different sites and directories.  The more citations you have at high quality sites, the better your Local SEO results will be.   Getting citations from local area businesses can make a big difference in your Lawyer Local SEO campaign. CONTACT US FOR A FREE LOCAL SEO ESTIMATE Call us today at 630-393-0460 or fill out the form below regarding what kind of wordress service you need for your law firm.

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Local SEO Lawyer Tips

LOCAL SEO TIPS FOR LAWYERS Local Search Marketing for Attorneys We provide local SEO services to lawyers in any city across the United States.  Local SEO is more important then ever before. Why? Well mainly because it usually comes up before organic rankings, but also because it can be easier to rank for because you wont have as many competitors in some cases.  Also since mobile has become so big, it makes sense that they would see local results first when searching for local businesses on their mobile phones. So bottom line is that you want to focus on Local, Mobile and Video more then ever. Here are a few tips for your law firm local SEO campaign. 1 – Optimize your title tag with the city/cities & services you offer.  Ex – Chicago Personal Injury Lawyer or 60602 Injury Lawyers 2- Keep the URLs neat and clean. Eg. www.xyz.com/air -conditioning.html 3 – Avoid having duplicate content on the website. UseSiteLiner/CopyScape to check for duplicate content. 4- Your images must have descriptive ALT tags and filenames, because this is what search engines read while looking for images. (Use a WordPress plugin) 5-  Do blog posts that are focused on your local area and include keywords related to your practice area and all the location areas. 6 – Add Practice area and location keywords in the titles and descriptions of each page and post. 7 – Install Google Webmaster and Bing Webmaster Tools and Google analytics. 8 – Make sure your existing Citations all have the exact same NAP (Name, Address and Phone #) 9- Get as many Citations as you can, but focus mainly on citations from other LOCAL Area website. So if you can get a listing on a local area directory, another local business or better yet a chamber of commerce type website, that will be a more valuable citation.  Remember a citation is just the listing of your business with its contact info. A Link is not needed BUT if you can also get a link to your website, do that! 10- Get REVIEWS for your Google My Business listing.  The more 5 star reviews you can get the better all around.   You want to make sure that when your firms listing comes up in the Google 3 pack, that it stands out from the other 2 law firms by having more 5 star reviews.  

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WordPress Services for Lawyers

  WORDPRESS FOR ATTORNEYS Do you need help with your legal wordpress site or blog? We can assist you with a variety of services related to WordPress including creating a new WordPress site or blog, updating an existing wordpress site or fixing a wordpress site. WordPress is the worlds top CMS or Content Management System.  It makes it super easy for lawyers to make updates to their own sites and do blog posts.  There are a lot of things you can add on to wordpress in the form of plugins. These expand your wordpress site and are things like Security, Speed and Performance, SEO, Image Optimization, Contact Forms and other useful plugins for your lawyer website. We can  maintain your lawyer wordpress site, create content for your legal blog and all other things related to WordPress!  This includes WordPress Security, Backups, Video, Mobile and SEO. WORDPRESS DESIGN, SPEED, SECURITY AND SEO You want your Lawyer WordPress site to look good, be fast, secure and optimized for SEO. Let us help you with your WordPress legal needs, we provide the following wordpress services: New WordPress Site – We can create you a custom wordpress theme design that includes everything you need. WordPress Website Hosting – If you need a new site or have an existing WordPress site, high quality web hosting makes a difference. Edit Existing WordPress Site – We can make edits to your existing site, including updating the existing theme and layout. WordPress Security for Lawyers – Is your site secure? We can help make your site bulletproof to keep the hackers at bay. WE ARE CHEAPER THEN THE REST AND PROVIDE GREAT VALUE! Why Pay more then you should?  We provide the same service for a fraction of the cost. —-> Contact us today for a FREE Site analysis and to see how we can save your law firm money today.  Get FREE Legal Site Analysis  Organic SEO Marketing for Lawyers WordPress Services for Attorneys PPC Marketing for Lawyers Signup for Lawyer SEO Newsletter

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Law Firm Directories

Below is a list of lawyer directories.  Most offer free listings and the ability to claim your law firms listing.  Some offer premium listings and the ability to make your site stand out. These are GOOD Links to your lawyer site and good Citations as well.  You want as many links and citations to your lawyer site as possible, especially links from sites that are the same theme as yours. So if your a DUI Lawyer, you want listings on other sites that talk about DUI, same with personal injury, criminal law and every other niche. Law Firm Niche Directory List: Alphalegal http://www.alphalegal.com/ PR3 Attorney Directorydb http://attorneydirectorydb.org/ PR5 AttorneyFee http://attorneyfee.com/ PR4 AttorneysLawyers http://www.attorneyslawyers.org/ PR0 AttorneyYellowPages http://attorneyyellowpages.com/ PR2 Avvo http://www.avvo.com/free-lawyer-advertising PR6 Best Attorneys Online http://www.bestattorneysonline.com/ PR3 CourthouseSquare.com http://www.courthousesquare.com/become-a-member/index/type/professional/member-type/company PR3 Dilawctory http://www.dilawctory.com/ PR3 eLocal Lawyer http://www.elocallawyers.com/ PR5 Find Lawyer by City http://www.findlawyersbycity.com/ PR1 FindLaw http://flcas.findlaw.com/auth.jsp?tk=HtEyccWTNSOKiLRgB9A8JZ04NtGxdj5s&app=3041 PR7 FindMeALawyer http://www.findmealawyer.com/ PR0 Help-Lawyer.com http://help-lawyer.com/ PR0 HG.org http://www.hg.org/ PR7 Justia http://lawyers.justia.com/new-profile PR7 Law Fuel http://www.lawfuel.com/directory/membership-account/ PR0 Law Referral http://lawreferralconnect.com/ PR4 LawBlogs http://www.lawblogs.net/content/participate-lawblogs PR* LawDeeDa https://www.lawdeeda.com PR1 LawFirmDirectory http://lawfirmdirectory.org/ PR4 LawGuru http://lawguru.com/answers/atty_profile/apply/ PR6 LawLink http://lawlink.com/ PR4 LawQA http://www.lawqa.com/ PR3 Lawyer Legion http://lawyers.lawyerlegion.com/create.php PR3 Lawyer Ratingz http://www.lawyerratingz.com/ PR4 Lawyercentral http://www.lawyercentral.com/claim-my-attorney-profile.html PR3 LawyersDB http://www.lawyersdb.com/register.php PR1 Lead Counsel http://www.leadcounsel.org/ PR4 Legal Docs http://www.legaldocs.com/ PR5 Legal Financing http://www.legalfeefinancing.org/ PR* LegalWebFinder http://www.legalwebfinder.com/ PR2 List-Lawyers http://www.list-lawyers.com/ PR0 MoreLaw https://secure.morelaw.com/add/attorney/ PR4 My Legal Practice http://www.mylegalpractice.com/ PR1 PathLegal http://pathlegal.com/register/lawyer_profile.php PR0 Target Law http://targetlaw.com/ PR4 USA Attorneys http://usaattorneys.org/ PR0 USLegal http://lawyers.uslegal.com/ PR5

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Google Removes Right Hand Sidebar Ads

GOOGLE NEWS FOR LAWYERS – PPC MARKETING Starting on February 19th, Google began phasing out sidebar ads from their search engine results pages. They will now show one to four ads before the organic search results, and the rest will be pushed to the bottom of the page. SO This only effects Pay Per Click advertisers, because now there is less ad space. No more ads on the right side seems like a waste of space, so who knows what Google is doing here, yet you can bet it has something to do with MOBILE. Google is all Mobile, all the time. The update – which is described as “global and permanent” will only apply to desktop searches, which may affect the traffic you see from desktop devices. According to Search Engine Journal: “High volume and general search terms have been most severely affected by the update so far. Long-tail and niche terms will begin to see their right hand ads disappear in the coming weeks.” This change hasn’t yet rolled out to mobile, so it remains to be seen if/when that will happen and what the results will be… Search Engine Journal

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New Lawyer Site Design: Chicago Tax Lawyers

WordPress for Lawyers – Site Redesign and Upgrades Sometimes you might want to upgrade the look and theme of your lawyer wordpress site.  We helped a Chicago Tax Attorney update the firms tax site and did a number of things to help improve the overall site.   We had a new logo created, bought new legal images, setup advanced plugins and created a mobile version of site.  We then setup site with top web hosting, increased the sites speed score and made sure the site was as mobile friendly as possible. Chicago Tax Lawyers – WordPress for Lawyers Site Redesign     SOME OF THE OTHER FEATURES OF THIS NEW LEGAL WEB SITE PROJECT INCLUDE THE FOLLOWING: * Setup of Top of the line Lawyer web Hosting * Created custom logo for site, purchased professional legal images * Setup of Yoast SEO with advanced configuration * Setup of Premium Cache and CDN to improve the SPEED of website * Setup of Premium Security Plugins to lockdown site * Setup of Custom Mobile Site including logo, images, dual menus, icons, performance and Mobile SEO. * Setup of Social Media Campaigns including creation of Twitter, YouTube, Google and Facebook accounts. Visit Tax Lawyers in Chicago micro site and tax blog – Horowitz Law Offices   LAWYER WORDPRESS SITE DESIGN – Lawyer WordPress Web Sites Fill out the form below or call us at 630-393-0460 for a free legal site proposal.

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Why Pinterest Matters in Marketing

PINTEREST FOR LAWYER MARKETING Why Pinterest Matters to Marketing [Infographic] Did you know that Pinterest is the third most popular social network in the US, behind Facebook and Twitter? That statistic came as a surprise to me. But what isn’t surprising is the rise in brands that are using Pinterest as part of their social and content marketing strategy. While the platform is easy to use and visually appealing, there’s more to using the platform effectively than meets the eye. This infographic details the demographics of the Pinterest audience, the best time to post, and even what post categories work best on which days.

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Lawyer Site Maintenance

Attorney Website Maintenance Services Does your site need to be managed? Do you have a website that needs someone to show it some attention? We can help you manage and maintain your legal website.  Every single site needs to be managed and if you or someone at the firm doesnt have the time, well odds are your site is going to SUFFER.  Its key to keep the site maintained with fresh content on a regular basis, but also if you have a WordPress or other CMS system in place, you must make sure that you update the wordpress software and plugins, otherwise you are more likely to have your site hacked. We offer the following Lawyer Website Maintenance services: Basic – We will update your sites software when needed.  Setup up-time monitoring to make sure your site is always up. Monitor site for any broken links. Advanced – We will update your sites on regular basis. We will help create new content and update blog on regular basis. We will provide full security and backup services. Content Plus – We will be your blogger and create a constant flow of new and unique content that can be used on your site and blog. We will do the posts, get the images, create the videos and everything else you need to dominate your industry with content.  

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New Lawyer Site Design: Criminal Defense Lawyers

WordPress for Attorneys – New Site From Scratch Sometimes you might want to add a new site to your legal practice. Sometimes you might have an older site and dont really know what to do with it, because its a general info site that liste like 9 practice areas, with a short snippet of content on each. SO then you decide maybe you want to focus on Criminal law only. We helped a Fort Wayne Criminal Lawyer create a new WordPress site and get into the wordpress site and blog game.  So here we needed to buy a new domain, setup web hosting, create a new wordpress site, get legal graphics, create a new logo and create fresh unique content for the site. Then bring it all together as we did here for the Fort Wayne Criminal Attorneys at the Law Offices of Matt Chapel. Fort Wayne Criminal Defense Lawyers – WordPress for Lawyers Site Design SOME OF THE OTHER FEATURES OF THIS NEW WEB SITE DESIGN PROJECT INCLUDE THE FOLLOWING: * Setup of Top of the line Hosting for Legal WordPress site * Setup of Premium Security Plugins to lockdown site * Setup of Yoast SEO with advanced configuration * Setup of Premium Cache and CDN to improve the SPEED of website * Setup of Custom Mobile Site including logo, images, dual menus, icons, performance and Mobile SEO. * Setup of Social Media Campaigns including creation of Twitter, YouTube, Google and Facebook accounts. Visit the Criminal Defense Lawyers in Fort Wayne site – http://fortwaynecriminallawyers.com LAWYER WORDPRESS SITE DESIGN Fill out the form below or call us at 630-393-0460 for a free legal site proposal.  

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Mobile Is Bigger for Lawyers

MOBILE Mobile Mobile for Lawyers Most law firms have mobile sites by now, but actually some still have NO mobile presence and dont even know it.  Google has been stressing mobile more then ever, and it seems like every article is about making sure your site is mobile friendly. So the more mobile you can get the better. Yet start with at least having your site pass the Google mobile friendly test.  Yet there is a lot more your firm can do with mobile as far as creating a mobile app, doing mobile advertising, doing videos for mobile and optimizing different pages specifically for mobile.   NOW is the time to go ALL IN with Mobile. Mobile for Solo Attorneys and Small Law Firms CONTACT US FOR A FREE MOBILE SITE ESTIMATE Call us today at 630-393-0460 or fill out the form below regarding what kind of MOBILE service you need for your law firm.  

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