What is the Difference between Google Paid Listings & Organic Search Listings? *** This post was done originally in 2005! How much has changed in 14 years? Not much and a ton at the same time. Google Paid Ads vs. Google Organic SEO Some lawyers are confused by the difference between the pay per click …
Difference between PPC and Organic SEO listings (2005 vs. 2019) Read More »
Local SEO For Lawyers Local Search marketing is becoming even more important these days and getting your law firm to appear in the local search results in Google maps is very key to every online marketing strategy. One thing you must be aware of are “Citations” of your law firm. WHAT IS A CITATION? A …
Post from the Forrester Blog about B2B marketing spending in 2009. In our Predictions 2009 research, published December 23, Forrester analysts who cover B2B and technology marketing predict that marketing budgets will take big hits early in 2009, with typical decreases in the 15% to 25% range. To investigate whether this prediction is tracking current …
Good blog post from Law.com about tools that are available online to locate personal information on people. Here are examples of how you can use Web sites to find people or to learn about their background: Social networking: Trying to track down someone’s address and you’ve had no luck using their name? Consider tracking them …
HOW IMPORTANT IS A GOOGLE PAGERANK SCORE? Google PageRank is a score that Google gives every web site and its from 0-10. Many people think that this is a good way to see how well a web site will do at the search engines. The fact is though the Google pagerank score can be very …
Having High Google Pagerank & Many Links Is NOT Enough Read More »
Nolo.com is one of the better legal reseach sites on the net. You can do legal research by topic in one of Nolo’s Law Centers, or research through one of Nolo’s features, which include: Nolo’s Legal Encyclopedia with articles on legal topics in an easy to understand style, Ask Auntie Nolo with questions and answers …
Good post from the Justia legal blog about Stamps.com relaunching their personalized US postage stamp program. You can use your own photos to make custom official US postage photo stamps. Law Firms can use photo stamps as an inexpensive way to market their services (the stamp cost is about 1.6x – 2.3x the price of …
Market your Law Firm with official US Postage Photo Stamp Read More »
I use Wordtracker all the time to do keyword research and its probably the best keyword tool out there, yet Ive always said that its not a perfect science and sometimes I’m skeptical of the results. The first thing to know is that the way they report all the results is somewhat confusing, they give …
The Internet research manual "How to Use the Internet For Legal & Investigative Research: A Guide for Legal Professionals" has been completely updated and expanded, it was announced today by the book’s co-authors Carole Levitt, J.D., M.L.S and Mark Rosch. The guide features extensive reviews of the best legal and investigative research resources available for …
New Book Makes Credible Legal Information On The Internet Easy To Find & Use Read More »
